Yoon Ahn: Designing a path

Creative Director of Ambush Design and influential global collaborator Yoon Ahn reveals the guiding principles and
mantras that have shaped her approach to balancing multiple roles, offering practical advice and motivational insight for work and wellbeing.

  1. Your life is what you do every day –– mostly the mundane things. Get those things right.

  2. All that you can control are your actions, not the outcomes. It’s liberating if you know this and live by it.

  3. The secret is that there’s no secret. Consistency over intensity. Progress over perfection. Fundamentals over fads. Over and over again.

  4. They should call it “work-life integration” instead of “work-life balance.” Work-life balance sounds like you are living two separate lives, like it’s some mixture of water and oil, but it’s not.

  5. You have to decide who you are and force the world to deal with you, not with its idea of you.

  6. Surround yourself with people strong enough to change your mind.

  7. The problem is not the problem –– the problem is your attitude about the problem.

  8. Success flows from a generous heart. The universe rewards those who serve.

  9. Don’t try to make something great. Make something true, and it will be great.

  10. Discipline equals freedom.

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