Social & Digital Content Creator

Heineken are hiring a Social & Digital Content Creator in achieving success, supported by an Integrated Content Manager & Social Media & Content Lead. You’ll be responsible for developing, filming, and editing proactive & reactive engaging social content, primarily for Instagram, with an additional focus on YouTube Shorts, Facebook, and Snapchat. You’ll create a variety of content formats, while tracking social media metrics to measure campaign success.

Main Responsibilities

• You’ll collaborate with micro-influencers and leverage user-generated content (UGC) to deliver vibrant social media content which delivers against the social media strategy. Whilst also partnering with our agencies to unlock new content opportunities.  

• You'll have the opportunity to attend major events and brand shoots, we’ve recently been at the F1, Brighton Pride, and the Champions League, to capture live content for our brands socials. Occasionally, you’ll also have the opportunity to travel abroad to bring our continental beer brands to life.

• Optimisation is key! You’ll work with our in-house paid social team to identify opportunities to create assets that positively contribute to our campaign effectiveness and ultimately deliver innovative social media campaigns engaging with consumers.

• This is a brand-new role, giving you the unique opportunity to shape our ways of working and make a real impact across our business.  

• You’ll be the creative spark behind our brands on social media, driving our presence forward and delivering incremental opportunities for engagement, supported by an enthusiastic team and our top-tier agency partners.